3 Comments

Soraya makes such an interesting point about the at times misguided focus on sustainability, and how this can be a barrier. I'm beginning to think the entire way the outdoor industry talks about climate and sustainability is really ineffective and inward-looking.

Expand full comment

Thank you for your chat. Sorry to hear about your doggy, never not sad to loose a companion.

I like the way Patagonia strike the word sustainably from the ethos, and marketing. One of the fist clothing companies to self identify greenwash.

Expand full comment